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Video can help get your business in front of more customers.
This CEO shares how to tell which digital channels are your key to success.
With intense e-commerce competition, it's important to set your brand apart.
Follow these tips for a smooth, pain-free filing process this year.
Even in a hyper-digital era, word-of-mouth referrals are still a powerful resource.
Here's an operational guide to building and sustaining an online presence.
Are you having a hard time retaining employees? It could be due to one (or more) of these reasons.
Lexie Lu, web designer and UX strategist, shares her insight on graphic design trends.
These four strategies will help you overcome the challenging of generating quality leads.
Here's how to overcome the cash flow challenges associated with the current shutdown.
Small businesses need to keep a close eye on cybersecurity. Here are five areas where an IT team is a big asset.
It’s essential to ask the right questions when choosing a web developer.
Loans are tougher to get. Hiring just got tougher. Tax refunds won't be coming soon. There are a ton of ways the government shutdown hurts small business.
This year's social media winners will be those who use these Instagram strategies.
Cloud services can enable more efficient use of resources for SMBs.
Here are seven ways to build your brand and set yourself apart from other online stores.
Marketing fads come and go, but these basic skills will give you the best shot at success.
Many consider blockchain's value in the finance industry, but it also benefits marketers.
More business are outsourcing IT and software development rather than hiring in-house.
HR has an important role to play in recognizing and addressing impostor syndrome in the workplace. Learn more about impostor syndrome and how you can work to reduce this feeling among your employees...
Follow these smart tips to hire and train a professional writer for your business.
You can borrow from your 401(k), but is it the best solution to your money problems?
As a leader, you should take it on yourself to prevent burnout from wiping out your team. Here's how to do it.
Why should your business be sustainable, and how can you achieve this model?
Employee monitoring software, when used in a transparent manner, can help your business. Learn how to implement it properly.
Working from home comes with numerous distractions, so freelancers need to manage their time effectively and stay on task.
Without a USP, your business is like a ship that has lost its rudder.
You've heard the term, but can you actually define it?
Paperless office solutions reduce clutter, improve organization and streamline reporting. Here's how to create a paperless office.
An office-wide Amazon Echo network could make your company more efficient.
Have you changed your social media marketing strategy for the holidays? Here's how you should.
We recently spoke with Constant Contact’s general manager, Jonathan Kateman, about how businesses can get the most out of their email marketing efforts.
Today's shoppers want flexibility in how they pay.
Digital is indispensable, but don't forget classic marketing for the best exposure.
This is one area where it's better to get exactly what you need.
Simple changes can make your business more environmentally friendly.
"New retail" blends digital and in-store elements to create a seamless customer experience
Considering freelancing? Here's everything you need to know about freelance contracts.
Follow these tips to keep your employees motivated and excited about the work they do.
A seamless mobile experience is a must, and having a mobile version of a website provides customers with a much better user experience, which positively impacts brand image and sales.
The workforce is poised for a dramatic transformation. How prepared is your business?
Avoid fines by making sure you have the proper licenses and permits in place.
Here are some solid purchasing programs for your business.
Integrating a loyalty program into your marketing campaign generates year-round benefits.
As a business owner, you need to know how to differentiate your business from your competitors.
Today's businesses need to be savvy on social.
Launching an affiliate marketing program isn't as daunting or costly as you might think. Here's why you should use affiliate marketing.
Should your store offer its own labeled products to compete with big brands?
See how the Jumper Media founder started a business without intending to.
Here are some smart, simple ways to foster a healthier, more dynamic workplace.