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Marketing Solutions

From marketing software recommendations to best practices in digital marketing, here you will find a solution to your every marketing need.

Latest: Advice, Tips and Resources

Best Brand-Building Marketing Agencies
By Sean Peek | January 25, 2022

Your company's brand is essentially its personality, and it's important to align it with your values and make it shine through in everything you do.

Experience Over Goods: The Millennial Shift in Spending
By Victoria Heckstall | January 24, 2022

Millennials are different from other generations in a variety of ways and their shopping habits are no exception.

The Best Text Message Marketing Services of 2022
By Rachelle Gordon | January 24, 2022

This guide explains how to choose a text message marketing service, as well as summaries and reviews of the best SMS marketing services of 2022.

The Best CRM Software of 2022
By Lisa McGreevy | January 24, 2022

This buying guide includes our best picks for CRM software and tips for purchasing the right CRM solution for your small business.

The Best Email Marketing Services and Survey Software of 2022
By Sean Peek | January 24, 2022

Here are our picks for the best email marketing services in 2022, including for small business, large business, free, low-cost, overall and survey software.

How to Create an Email Drip Campaign for Increased Engagement
By Thomas Griffin | January 14, 2022

If you've never used a drip campaign, here's a step-by-step guide to creating one.

4 Simple Ways to Boost Engagement With Email Marketing
By Chris Christoff | January 13, 2022

Is your brand taking advantage of email marketing to grow? If not, you're missing out on an opportunity to build strong customer relationships, improve engagement and drive sales.

How to Write an Effective Cold Email
By Sean Peek | January 11, 2022

Cold emailing is one of the most successful ways to generate new leads for your business.

What Is an Auto-Dialer?
By Shannon Flynn | January 11, 2022

Auto-dialers use software that automatically calls phone numbers. They are used in industries ranging from healthcare to sales and can help your business cut costs and boost productivity.

How Technology Is Changing Online Advertising
By Stella Morrison | January 10, 2022

Advertisers must adapt to new technology or be ignored online.

Projection Mapping and the Law: What Advertisers Should Know
By Sean Peek | January 06, 2022

Projection mapping is a great form of advertising. However, it's important to understand the associated legal issues.

Will Vlogging Be the Next Big Thing in Branded Content?
By Matt Byrom | January 05, 2022

There are so many types of branded content to consider when coming up with your marketing strategy, is vlogging the next big thing?

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Marketing Automation for Small Business Without Sacrificing Customer Data Privacy
By Sam Bocetta | January 05, 2022

GDPR has created a more security conscious data-handling environment for every online marketer that cannot be ignored unless very large fines are untroubling.

What Is Google Ads, and Why Should You Use It?
By Max Freedman | January 04, 2022

Google Ads can make a company more successful if the campaign is implemented correctly.

15 Successful Text Message Marketing Examples
By Shannon Flynn | January 03, 2022

Streamline, organize and optimize your next SMS marketing campaign.

Show Me the Money: How to Turn Site Visitors into Paying Customers
By Matt Byrom | December 22, 2021

You'd expect that a lot of traffic coming through to your website would automatically mean more customers and sales, yet it doesn't. Why?

The More the Merrier: Using Crowdsourcing for Your Content Marketing Efforts
By Mark Gadala-Maria | December 22, 2021

There has never been as inexpensive and powerful a tool for developing content for users as that found in crowdsourcing.

The Best Website Builders and Design Services of 2022
By Skye Schooley | December 21, 2021

Your website is an important part of your business. Learn about the best website builders and design services on the market today.

The Best Live Chat Software of 2022
By Andrew Martins | December 21, 2021

Looking for affordable and feature-rich live chat support software? See our reviews for live chat software for your small or medium business.

The Best Online Reputation Management Providers of 2022
By Skye Schooley | December 21, 2021

Which is the best online reputation management service for your business?

The Best List Broker Services of 2022
By Kiely Kuligowski | December 21, 2021

This guide includes advice on how to choose a list broker service, as well as reviews of our choices for the best list brokers of 2022.

The Best Direct Mailing Services of 2022
By Sean Peek | December 21, 2021

Looking for the best direct mailing service? We compare and review the top companies to help you succeed with your next direct mail marketing campaign.

Holiday Shopping Predictions and What They Mean for Businesses
By Sean Peek | December 01, 2021

Businesses are feeling uncertain about the outcome of the most anticipated time of the year: the holiday shopping season. Here are some predictions to inform your strategy.

What Is Workflow Automation?
By Julie Thompson | December 01, 2021

It's time to decrease manual business tasks and invest in workflow automation. Instantly reduce human error and increase efficiency.

Email Design Guide (With Examples)
By Rachelle Gordon | November 02, 2021

Email marketing is crucial for businesses of all types, but creating engaging content isn't difficult. Discover how you can design stunning and sales-boosting emails in this complete guide.

Switching CRMs? 4 Tips to Make It a Hassle-Free Transition
By Alex Haimann | November 01, 2021

Looking for a new CRM? Learn how to streamline the process for your business.

Email Retargeting Campaigns and Best Practices
By Rachelle Gordon | October 19, 2021

Email marketing is most effective when customers receive content that resonates with them. Retargeting emails are both personalized and pertinent. Learn how to use retargeting in your campaigns.

Why You Should Ditch No-Reply Emails
By Rachelle Gordon | October 19, 2021

Digital marketing is a crucial tool for conversion, but no-reply emails hurt your messages. Find out why no-reply messages are problematic and learn alternatives in this guide.

Email Pop-Up Benefits and Examples
By Rachelle Gordon | October 14, 2021

Capture more leads and convert traffic with email pop-ups on your website.