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Strategy

Get fresh perspectives, ideas, and actionable advice from business experts on different business strategies aimed at helping you succeed.

Latest: Advice, Tips and Resources

Article
What Is a Distribution Mix?
By Max Freedman | July 30, 2021

Your company's distribution mix is an important part of the marketing mix, ensuring that the right product gets to the right place at the right time.

Article
Customer Delight: The New Standard in Customer Service
By Sean Peek | July 30, 2021

To delight a customer is to provide the unexpected. Here are four key principles to providing a delightful customer service experience.

Article
Commercial Real Estate Lessons From McDonald’s
By Sean Peek | July 29, 2021

Small business owners can learn from the McDonald's business model of owning their own business real estate.

Article
15 Construction Podcasts You Should Be Listening To
By Nicole Fallon | July 29, 2021

Get insights and advice from construction industry experts in these free podcasts.

Article
Southwest Airlines: A Case Study in Great Customer Service
By Sean Peek | July 29, 2021

Southwest Airlines' model of exceptional customer service can be extrapolated to fit the needs of almost any industry if you employ strategies that work for your business.

Category
The Best Conference Call Services of 2021
By Business.com Editorial Staff | July 23, 2021

Which conference call service is right for your business in 2021? We review the top-rated services.

Article
Fast, Good, or Cheap – Pick Three?
By Jamie Johnson | July 20, 2021

The Iron Triangle has obvious shortcomings. Learn why the lean startup process is the best way to achieve fast, good, and cheap – all in one project.

Article
Building Brand Intimacy: How to Emotionally Connect With Customers
By Julie Thompson | July 20, 2021

An emotional connection can make all the difference when a customer is deciding to buy.

Article
13 Things to Consider Before Starting a Restaurant
By Max Freedman | July 15, 2021

There are several crucial factors that must be planned for and taken into account when you're considering opening a restaurant.

Article
What Is Supply Chain Distribution?
By Max Freedman | July 12, 2021

Supply chain distribution is used to balance supply and demand.

Article
Writing a Business Growth Plan
By Max Freedman | June 11, 2021

You can facilitate and speed up expansion by having a clear road map.

Article
What Is a High-Deductible Health Plan (HDHP)?
By Max Freedman | May 12, 2021

High-deductible health plans can be cheaper for employers to offer, but employees don't always like them.

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Article
What Is a Certificate of Insurance?
By David Gargaro | May 07, 2021

A certificate of insurance demonstrates that your business holds an insurance policy, and includes key coverage details.

Article
Do You Need Product Liability Insurance?
By David Gargaro | May 07, 2021

If you manufacture, sell or distribute products, your policy portfolio should include product liability insurance.

Article
What Is General Liability Insurance?
By David Gargaro | May 07, 2021

General liability insurance is a critical policy that most businesses should have.

Article
What Is Professional Liability Insurance?
By David Gargaro | May 07, 2021

Professional liability insurance provides businesses with coverage against clients' legal claims of negligence, malpractice and misrepresentation.

Article
Guide to the Workers' Compensation Claim Process
By Max Freedman | May 07, 2021

It's stressful when employees have work-related illnesses or injuries, which is why it is important to have a clear understanding of how the workers' compensation process works.

Article
How to Network on LinkedIn Like a Pro
By Syed Balkhi | April 22, 2021

With LinkedIn, you don't have to wait for a networking event to make meaningful business connections.

Article
What Is Dynamic Pricing, and How Does It Affect E-commerce?
By Jawad Khan | April 16, 2021

Dynamic pricing is one of the trends that has taken the e-commerce industry by storm. Find out why it's important for your business.

Article
How to Make Money in Retirement: A Guide to Turning a Hobby into a Side Business
By Chad Brooks | March 09, 2021

Many retirees turn side interests into income. Learn how to make money in retirement.

Article
How Buy-Sell Agreements Work
By Max Freedman | February 11, 2021

A buy-sell agreement describes how a partner's shares are redistributed if they leave the company. It is an important contract that every business partnership should maintain.

Article
How Can Small Businesses Cultivate Resilience During the COVID-19 Crisis?
By Ming-Yi Wu | February 02, 2021

The resilience of small businesses with limited assets has been tested during the pandemic. Here are six ways to stay resilient during this prolonged downturn.

Article
How to Run a Family Business Smoothly
By Chris Porteous | January 29, 2021

Family businesses are an important part of the economy, and running one comes with unique challenges and rewards.

Article
Is Your SBA Loan in Default? Forgiveness Is Possible
By Jason Milleisen | January 27, 2021

Learn about the SBA's offer in compromise process, including who is eligible and important do's and don'ts for handling SBA default.

Article
4 Ways Companies Fail – and How to Fight Them
By Vasiliy Ivanov | January 26, 2021

A lack of clear vision can wreak chaos on your business. Here are four ways your company may fail, and how you can avoid them by facilitating proper goal-setting and communication.

Article
How to Stay Focused on Your Goals After the New Year's Resolutions Fade
By Karie Kaufmann | January 25, 2021

You might have lofty goals for your business or yourself at the start of the year. Here's how to make sure you don't lose sight of them as the year goes on.

Article
10 Ways Businesses Can Put Downtime to Good Use
By Dr. Cindy McGovern | January 21, 2021

When business is slow, downtime can be wasted or harvested as an opportunity. Turn boredom into innovation, creativity and problem-solving.