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Marketing and Sales
Everything you need to know about marketing to drive new sales, and how to keep your existing customer base.
Latest in Marketing News: Advice, Tips and Resources
A data-driven sales and prospecting process is the answer to multiple problems.
When you offer genuinely valuable content for your audience, your site will benefit too.
Don't run that Google ad campaign until you read this.
How to win the battle between physical stores and online shopping
Increasing your customer retention rate by 5 percent can raise profits five times or more.
Create a strong, scalable strategy for your small business using these seven elements.
See how to leverage all possible spots on the first page of Google search results.
These tried and true methods will help you make the best of your Google AdWords campaigns.
Customer data deteriorates at a rate of 30 percent per year.
Customer reviews impact your business's growth and revenue.
Reaching the right customers in the right ways
Trust is integral in the marketing and sales of intangibles
It pays to do your research before investing in a call center program.
An overview of the advantages and impacts for businesses
Learning how your competitors do their SEO can teach you how to structure your strategy.
Businesses need to understand that online customer behavior is not static, but dynamic.
Use these tips to engage users and gain more customer reviews.
Your online reputation matters, and more businesses should make it a priority.