business.com receives compensation from some of the companies listed on this page. Advertising Disclosure

Home

Marketing and Sales

Everything you need to know about marketing to drive new sales, and how to keep your existing customer base.

Latest in Marketing News: Advice, Tips and Resources

Article
Learn by Bad Example: Customer Service Lessons from the 10 Worst Companies
By Christine James | September 30, 2016

There are always good lessons to learn from really bad customer service. Learn from some of the worst examples.

Article
When Being Grandfathered Means Nothing: How Netflix's Changes Affect Its Most Loyal Customers
By Victoria Heckstall | September 26, 2016

Learn how Netflix's loyal customers are affected by changes to their billing policy, and what it means to you and your customers.

Article
5 of the Biggest Issues Facing Digital Marketing Agencies
By Blair Nicole | September 16, 2016

Managing client expectations and keeping up with trends in an ever-changing industry. Here's how to make it a little easier.

Article
How Much Can a Bad Review Hurt Your Business?
By Margarita Hakobyan | September 14, 2016

Positive customer review can build your business and negative customer stories can break your business. How much can a bad review hurt you?

Article
Effective Digital Presence: Guide to Building an Effective Website Yourself
By Waqar Hassan | September 09, 2016

You don’t have to spend a fortune to get a great website up. On the other hand, an affordable website doesn't mean a compromise on quality.

Article
Sell Yourself: 5 Secrets to Appearing Confident During a Sales Pitch
By Carol Evenson | August 31, 2016

For some people confidence isn't something that comes easily. We have provided the following steps to help foster confidence in sales.

Article
Reinventing Business Intelligence: 7 Ways Big Data is Changing Business
By Cameron Johnson | August 30, 2016

Big data has been changing the way countless companies operate, and looking to the future that doesn't plan on stopping.

Article
5 Ways To Create Quality Content When You’re Too Busy To Write
By Jawad Khan | August 19, 2016

Discover several smart methods and tools to help you create quality content even when you are convinced you have no time.

Article
10 Smart Ways to Start B2B Marketing on LinkedIn Today
By Aaron Agius | August 17, 2016

While LinkedIn is traditionally used as a networking platform for professionals and job-seekers, it also offers plenty of opportunities to market and grow your business.

Article
How to Integrate Social Media into Your Content Strategy
By Abdullahi Muhammed | August 08, 2016

Social media marketing is effective and affordable. But how do you integrate it into your content marketing strategy? Let me show you.

Article
6 Technical SEO Tips to Increase Traffic and Conversions on Your Website
By Jawad Khan | August 02, 2016

A site with a strong technical SEO foundation makes it easier for search engines to crawl and index its content.

Article
Are You Getting Ripped Off? How to Spot a Poor Digital Marketing Agency
By Paige Geer | July 15, 2016

How can business owners avoid being preyed upon by unethical digital marketing agencies? Here are five signs of a misleading agency.

Article
Magic Ingredients: 25 Great Examples of Infographics Done Right
By Christopher Jan Benitez | July 14, 2016

Bookmark this! Get inspiration from some of the best infographics online and take the best elements fro each to create your own.

Article
Sales Leaders Series: My Interview with Vicki Freed of Royal Caribbean International
By Fergal Glynn | July 12, 2016

Sales leadership insights from Vicki Freed, Senior Vice President, Sales, Trade Support and Service for Royal Caribbean International.

Article
Build Your List: How to Get People to Subscribe to Your Blog
By Sarah Quinn | July 08, 2016

Getting people to read your blog is important. But getting them to subscribe is essential if you ever want them to become a customer, that is.