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Marketing Strategy

Get fresh perspectives, marketing ideas, and actionable advice from experts on different marketing strategies aimed at helping you succeed.

Latest: Advice, Tips and Resources

Article
How to Make Your Direct Sales Business Explode in No Time
By Lucinda Watrous | June 02, 2015

Are you a direct sales consultant struggling to get your business off the ground? These tips can help.

Article
B2B Marketing: Focus on the Big Picture
By Tony Uphoff | May 27, 2015

Don’t get caught up in in data and analysis. Focus instead on the big picture, and then match your B2B marketing tactics to your strategy.

Article
Like PB&J: Customer Service as a Marketing Strategy
By Greg Shuey | March 26, 2015

Customer service is the new marketing. As seen with Amazon and Zappos, providing ultimate satisfaction to your customers sells itself.