Marketing and Sales

Follow these steps to notify online customers that you've moved your store.

Strategic partnerships have mutual benefits and can lead to long-term profits.

How do you rank above your competition if you have the same education, willingness, and resources provided to you as every other sales representative applicant?

If we were to try to categorize all the data privacy trends under one heading, it would most likely be an attempt to better regulate how private information is used.

In the world of business, decisions matter. Should you trust your gut or rely on the hard data?

Sales may be few and far between today, but smart business owners can spend their downtime laying the foundation for "sales for tomorrow."

A new survey reveals important nuances that directly bear on retailers' success when it comes to using coupons to drive consumer behavior.

Building a personal brand can bring a boost in sales numbers.

Master the skill of social selling with these emerging Instagram trends and tools for business owners.

Reinvigorate your marketing plan by implementing these strategies.

Have you ever wondered how a virtual answering service can help your small business? Learn more about answering services and call centers, what they have to offer, and how much they cost.

Manage your promotional content with a schedule strategically designed for success.

Email marketing is a key part of a good digital marketing mix, but the person in charge of this direct channel is often overlooked.

Emotional intelligence is a valuable skill in any career but even more so in sales.

Whatever product or service you sell, stay on top of consumers' shopping behaviors.

Using online and in-person methods can help you grow a loyal brand following.

A good product package isn't trash; it's a powerful extension of your brand.

Many consider blockchain's value in the finance industry, but it also benefits marketers.

An effective direct mail campaign can be integrated into a broader digital sales funnel.

There are more resources than ever before for marketing your restaurant online.

Expand your range and target a wider scope of your audience with social media accounts on multiple platforms. Spread the love!

Learn how you can leverage AI to better serve your business and your customers.

Dean Gallagher of Fresh Folio Design talks about the importance of tech in his business.

Looking to predictably grow your brand? Look no further than Facebook retargeting.

In a crisis like the COVID-19 pandemic, many businesses and their customers are left in the lurch. Follow these steps to communicate effectively with your audience during this or any other crisis.

Improve your site revenue by upselling and cross-selling like a pro. Here are quick and easy tips to help you boost your sales.

Big data has significantly changed the way businesses market on social media.

The most important thing in marketing is to retain your most profitable business customers