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Many businesses believe employee monitoring software is only useful for remote work. However, this software can be a great aid in the office as well. Here are the benefits, as well as the concerns.
Setting clear and direct goals for your employees is beneficial for your company and your staff.
Social media usage is both increasing and changing in the COVID-19 era. Here are some lessons and new best practices to embrace the trends.
What are the changing dynamics of retail and escalating customer expectations due to the COVID-19 pandemic? How can online businesses stay competitive?
Although many businesses across the U.S. are reopening, the pandemic is far from over. Here's how to prepare in case your business is forced to close again during a second wave of COVID-19.
There are pros and cons to hiring both W-2 full-time employees and 1099 contractors. It is important to know what those are before you decide which way to go.
Email marketing is becoming more complicated in the age of digital privacy laws like GDPR and CCPA. Here's what you can and can't do in your email marketing campaigns.
As companies look to an increasingly remote future, they must make changes to prepare their teams.
Social media marketing is a key part of modern business. Here's a step-by-step guide on how to start a successful strategy.
Many business owners have faced uncertainties and challenges around remote workforce management, engagement, and productivity. How do you captivate a remote workforce?
COVID-19 upended economic activity and disrupted small business owners' lives. Here are stories from real entrepreneurs about how the novel coronavirus pandemic is impacting them.
To increase sales to your business, generating more sales leads is key. Here's how to drum up more sales leads for your business.
Small businesses rely on growing their sales to drive revenue and support a healthy cash flow. These 12 proven ways to increase sales can help your small business grow.
Need ideas to boost morale for your remote team? Try one of these virtual team-building activities during your next video conference call.
Telework is an essential model for business success and will be even more critical to successful business operations in today's new business reality.
It's not always easy for your customers to call you during your normal business hours. That's where a 24/7 call center comes in handy.
Retargeting, sometimes referred to as remarketing, can improve user engagement with your advertisement and optimize your marketing budget spend. Here's how to use retargeting for your business.
Free time tracking apps can track your employees' hours without adding a new expense to the balance sheet. Here's what to look for in a free app – and what you should only expect from paid apps.
Learn what companies are doing to improve diversity and inclusion in the workplace.
Follow this expert advice to make your photos stand out on social media.
Considering using a free digital timeclock for your employees? A free timeclock app could do the trick.
These tools and strategies can make email marketing more efficient and less time-consuming.
While free answering services don't exist, many answering services offer a free trial so you can test how they handle your incoming calls.
There are many grants available for minority-owned businesses. Find out how you can take advantage of these grant programs to start or grow your business.
Want more people to read your emails? Here is how to engage your subscribers more efficiently and boost email marketing ROI.
Many employees feel mistreated by their employers during the COVID-19 pandemic. Here are some ways to support your employees and boost morale amongst your workforce.
Digital marketing campaigns are an important part of business, though it can be challenging to measure ROI. In some cases, measuring ROI prematurely is counterproductive.
Postcards and letters are two of the most popular direct mail marketing methods, and they both have unique benefits that could help you grow your business.
Is outsourcing customer service right for your business? Before you outsource your customer service to a call center, understand the pros and cons.
Learn the best ways to handle customers who refuse to follow health and safety policies.
The current COVID-19 pandemic has highlighted the possibilities of working from home. Traditional roles have always been shackled to the office, but are we more productive from home?
Learn how to set marketing goals and achieve them through a targeted email marketing campaign.
Making diversity part of a company's DNA requires an ongoing commitment to embracing all races, religions, nationalities, ages, sexual orientations and gender identities.
Here are 17 legal tools that will help you run your business.
Internal resistance kills many businesses and creative projects before they've had a chance to grow. Here's how leaders can recognize and overcome it to be more productive.
The facets of launching a company can be overwhelming. Getting the help of a business lawyer is crucial to your success.
People are leery of promotional emails, so it's important not to annoy potential customers with your campaign. Here are 10 tips to help you avoid that problem.
The right subscriber list is the foundation of an effective email marketing campaign. Learn how to build a list of quality subscribers and make your email communications more powerful.
Quontic successfully onboarded remote employees during the pandemic. Learn how your business can do this too.
Use these 10 strategies to modify your marketing plan and improve your efforts to reach your consumers during the coronavirus outbreak.
Involving your employees in volunteer efforts is a good way to build employee engagement and your brand while serving the community.
Due to COVID-19, more employees are teleworking, and this can be a benefit for those with disabilities. But telework presents new issues that employers must address to ensure digital accessibility.
Radical compassion is the act of directly aligning ourselves and our mission with the moment.
You don't need to spend a ton of money to build a great business website.
SBA 7(a) loans are popular options for small businesses that need financing but struggle to secure funding through conventional lenders. Here's what you need to know about an SBA 7(a) loan.
In the age of remote work and social distancing, try these video conferencing tools for your company's online meetings.
Businesses that rely on offline operations are in a difficult position due to COVID-19. How has the virus forced businesses to display their online adaptability, and how can you keep up?
You can't effectively market your products until you know who is likely to need them. Take these steps to pinpoint your ideal clients.
The SBA 504 Loan Program is intended to spur economic development. Learn more about SBA 504 loans and how to apply for funding.
A document repository can provide secure and efficient document storage for your business. Here's how to make it work for you.