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Article
10 Ways Employee Monitoring Software Can Benefit Your Remote and In-Office Teams
By Skye Schooley | February 01, 2022

Many businesses believe employee monitoring software is only useful for remote work. However, this software can be a great aid in the office as well. Here are the benefits, as well as the concerns.

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Employee Performance Goals and Metrics: Performance Goals Examples
By Skye Schooley | August 20, 2021

Setting clear and direct goals for your employees is beneficial for your company and your staff.

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What Marketers Need to Know About People's Social Media Patterns During the Pandemic
By Victor Snyder | August 10, 2020

Social media usage is both increasing and changing in the COVID-19 era. Here are some lessons and new best practices to embrace the trends.

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What Does a Great Customer Experience Look Like Now?
By David Fletcher | August 10, 2020

What are the changing dynamics of retail and escalating customer expectations due to the COVID-19 pandemic? How can online businesses stay competitive?

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COVID-19 Second Wave: How to Prepare for Another Company Shutdown
By Adam Uzialko | August 10, 2020

Although many businesses across the U.S. are reopening, the pandemic is far from over. Here's how to prepare in case your business is forced to close again during a second wave of COVID-19.

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1099 vs. W-2: Which Type of Employee Should You Hire?
By Dock David Treece | August 07, 2020

There are pros and cons to hiring both W-2 full-time employees and 1099 contractors. It is important to know what those are before you decide which way to go.

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GDPR: Email Marketing in the Age of Digital Privacy
By Adam Uzialko | August 07, 2020

Email marketing is becoming more complicated in the age of digital privacy laws like GDPR and CCPA. Here's what you can and can't do in your email marketing campaigns.

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5 Ways to Prepare Your Company for the Future of Remote Work
By Antonio Barraza | August 06, 2020

As companies look to an increasingly remote future, they must make changes to prepare their teams.

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Step-by-Step Guide to Social Media Marketing for Small Businesses
By Kiely Kuligowski | August 06, 2020

Social media marketing is a key part of modern business. Here's a step-by-step guide on how to start a successful strategy.

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4 Tips to Ensure Remote Workforce Productivity
By Greg Hanover | August 04, 2020

Many business owners have faced uncertainties and challenges around remote workforce management, engagement, and productivity. How do you captivate a remote workforce?

Article
Small Business COVID-19 Diaries: Part 5
By Adam Uzialko | August 04, 2020

COVID-19 upended economic activity and disrupted small business owners' lives. Here are stories from real entrepreneurs about how the novel coronavirus pandemic is impacting them.

Article
10 Ways to Generate More Sales Leads for Your Business
By David Gargaro | August 04, 2020

To increase sales to your business, generating more sales leads is key. Here's how to drum up more sales leads for your business.

Article
12 Proven Ways to Increase Sales
By David Gargaro | February 14, 2022

Small businesses rely on growing their sales to drive revenue and support a healthy cash flow. These 12 proven ways to increase sales can help your small business grow.

Article
Virtual Team-Building Activities Using Video Conference Calls
By Simone Johnson | December 02, 2020

Need ideas to boost morale for your remote team? Try one of these virtual team-building activities during your next video conference call.

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Why Remote Work Makes Good Business Sense
By Ken Gosnell | July 30, 2020

Telework is an essential model for business success and will be even more critical to successful business operations in today's new business reality.

Article
Do You Need a 24/7 Call Center?
By Jennifer Post | November 09, 2020

It's not always easy for your customers to call you during your normal business hours. That's where a 24/7 call center comes in handy.

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What Is Retargeting, and How Can It Boost Conversions?
By Adam Uzialko | November 11, 2020

Retargeting, sometimes referred to as remarketing, can improve user engagement with your advertisement and optimize your marketing budget spend. Here's how to use retargeting for your business.

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Free Time-Tracking Apps: What You'll Get, and What You'll Be Missing
By Marisa Sanfilippo | August 25, 2020

Free time tracking apps can track your employees' hours without adding a new expense to the balance sheet. Here's what to look for in a free app – and what you should only expect from paid apps.

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7 Ways to Improve Workplace Diversity and Inclusion
By Skye Schooley | February 01, 2022

Learn what companies are doing to improve diversity and inclusion in the workplace.

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10 Ways to Take Better Social Media Campaign Photos
By Skye Schooley | November 06, 2020

Follow this expert advice to make your photos stand out on social media.

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Free Timeclocks: What You Get and What You'll Be Missing
By Skye Schooley | August 26, 2020

Considering using a free digital timeclock for your employees? A free timeclock app could do the trick.

Article
17 Helpful Tools to Improve Your Email Marketing Efforts
By Scott Gerber | February 01, 2022

These tools and strategies can make email marketing more efficient and less time-consuming.

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Free Answering Services: Who Offers Free Trials, and What to Look for During Your Trial
By Marisa Sanfilippo | July 24, 2020

While free answering services don't exist, many answering services offer a free trial so you can test how they handle your incoming calls.

Article
10 Small Business Grants for Minorities in 2020
By Adam Uzialko | February 15, 2022

There are many grants available for minority-owned businesses. Find out how you can take advantage of these grant programs to start or grow your business.

Article
How to Engage Your Email Subscribers More Efficiently
By Liviu Tanase | July 23, 2020

Want more people to read your emails? Here is how to engage your subscribers more efficiently and boost email marketing ROI.

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How to Avoid Mistreating Employees During COVID-19
By Adam Uzialko | February 01, 2022

Many employees feel mistreated by their employers during the COVID-19 pandemic. Here are some ways to support your employees and boost morale amongst your workforce.

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How to Measure ROI for Digital Marketing Campaigns (and When You Shouldn't)
By Adam Uzialko | February 02, 2022

Digital marketing campaigns are an important part of business, though it can be challenging to measure ROI. In some cases, measuring ROI prematurely is counterproductive.

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Postcards vs. Letters: Which Is the Better Direct Mail Marketing Strategy?
By Kent Moon | July 21, 2020

Postcards and letters are two of the most popular direct mail marketing methods, and they both have unique benefits that could help you grow your business.

Article
The Pros and Cons of Outsourced Customer Service
By Marisa Sanfilippo | July 17, 2020

Is outsourcing customer service right for your business? Before you outsource your customer service to a call center, understand the pros and cons.

Article
Conflict Resolution Tips for Handling Difficult Customers During COVID-19
By Skye Schooley | July 16, 2020

Learn the best ways to handle customers who refuse to follow health and safety policies.

Article
Are Employees More Productive Working From Home?
By Baruch Silvermann | July 14, 2020

The current COVID-19 pandemic has highlighted the possibilities of working from home. Traditional roles have always been shackled to the office, but are we more productive from home?

Article
Everything You Need to Know About Email Marketing
By Sean Peek | February 15, 2022

Learn how to set marketing goals and achieve them through a targeted email marketing campaign.

Article
Building Diversity and Inclusion Into Company DNA
By Laura Gallaher | July 13, 2020

Making diversity part of a company's DNA requires an ongoing commitment to embracing all races, religions, nationalities, ages, sexual orientations and gender identities.

Article
17 Legal Tools to Make Running Your Small Business Easier
By Scott Gerber | July 10, 2020

Here are 17 legal tools that will help you run your business.

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How Leaders Can Overcome Resistance to Become More Productive
By Jared Atchison | February 02, 2022

Internal resistance kills many businesses and creative projects before they've had a chance to grow. Here's how leaders can recognize and overcome it to be more productive.

Article
Why You Should Develop a Relationship With a Business Lawyer
By Doron Hafner | July 10, 2020

The facets of launching a company can be overwhelming. Getting the help of a business lawyer is crucial to your success.

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How to Avoid Creating an Annoying Email Campaign
By Andrew Martins | February 14, 2022

People are leery of promotional emails, so it's important not to annoy potential customers with your campaign. Here are 10 tips to help you avoid that problem.

Article
15 Ways to Build a Quality Email List
By Kiely Kuligowski | February 15, 2022

The right subscriber list is the foundation of an effective email marketing campaign. Learn how to build a list of quality subscribers and make your email communications more powerful.

Article
How to Remotely Onboard New Employees During COVID-19
By Skye Schooley | July 08, 2020

Quontic successfully onboarded remote employees during the pandemic. Learn how your business can do this too.

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10 Ways to Adapt Your Marketing Plan During the Pandemic
By Skye Schooley | February 15, 2022

Use these 10 strategies to modify your marketing plan and improve your efforts to reach your consumers during the coronavirus outbreak.

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Ways to Cultivate Volunteerism in Your Business During the Next Phases of COVID-19
By Katie Zwetzig | July 02, 2020

Involving your employees in volunteer efforts is a good way to build employee engagement and your brand while serving the community.

Article
Transitioning Your Office Online Must Work for All Employees
By Mark Shapiro | February 15, 2022

Due to COVID-19, more employees are teleworking, and this can be a benefit for those with disabilities. But telework presents new issues that employers must address to ensure digital accessibility.

Article
Radical Compassion: A Leadership Lifeline During Times of Crisis
By Barbara Shannon | July 01, 2020

Radical compassion is the act of directly aligning ourselves and our mission with the moment.

Article
Sophisticated Website Builders for Startups on a Shoestring Budget
By Scott Gerber | July 01, 2020

You don't need to spend a ton of money to build a great business website.

Article
SBA 7(a) Loans: Program Details, and How to Apply
By Dock David Treece | July 01, 2020

SBA 7(a) loans are popular options for small businesses that need financing but struggle to secure funding through conventional lenders. Here's what you need to know about an SBA 7(a) loan.

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11 Entrepreneur-Recommended Tools for Your Next Online Meeting
By Scott Gerber | June 30, 2020

In the age of remote work and social distancing, try these video conferencing tools for your company's online meetings.

Article
How COVID-19 Has Forced Businesses to Boost Their Online Presence
By Daglar Cizmeci | June 29, 2020

Businesses that rely on offline operations are in a difficult position due to COVID-19. How has the virus forced businesses to display their online adaptability, and how can you keep up?

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Aim and Fire! How to Identify Your Target Audience
By Usman Raza | June 26, 2020

You can't effectively market your products until you know who is likely to need them. Take these steps to pinpoint your ideal clients.

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SBA 504 Loans: Program Details and How to Apply
By Dock David Treece | June 26, 2020

The SBA 504 Loan Program is intended to spur economic development. Learn more about SBA 504 loans and how to apply for funding.

Article
What Is a Document Repository?
By Kiely Kuligowski | June 25, 2020

A document repository can provide secure and efficient document storage for your business. Here's how to make it work for you.