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Marketing Solutions

From marketing software recommendations to best practices in digital marketing, here you will find a solution to your every marketing need.

Latest: Advice, Tips and Resources

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The Best CRM Software of 2022
By Nadia Reckmann | July 26, 2022

This buying guide includes our best picks for CRM software and tips for purchasing the right CRM solution for your small business.

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The Best Text Message Marketing Services of 2022
By Mark Fairlie | July 26, 2022

This guide explains how to choose a text message marketing service, as well as summaries and reviews of the best SMS marketing services of 2022.

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The Best Email Marketing Services and Survey Software of 2022
By Sean Peek | July 14, 2022

Here are our picks for the best email marketing services in 2022, including for small business, large business, free, low-cost, overall and survey software.

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The Best Internet Marketing and PPC Management Services of 2022
By Sean Peek | April 01, 2022

Compare the best online marketing services side by side. Read in-depth reviews and learn how the best online marketing companies stack up.

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B2B Lead Generation Services for Small Businesses
By Max Freedman | April 01, 2022

This guide explains how lead generation services work and what to look for in a lead generation service when choosing one for your small business.

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Get Camera Ready: Livestreaming Is the Future of Social Media
By Jennifer Dublino | March 18, 2022

Use livestreaming on social networks to connect with customers, conduct demonstrations, and extend your reach.

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8 Practical Tips to Improve Your Email Marketing Campaign
By Jennifer Dublino | March 18, 2022

Email marketing is a tried-and-true tactic for reaching prospects and converting sales. Here's how it works.

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Using Video Content: How to Reach, Interest and Engage Customers
By Jennifer Dublino | March 03, 2022

Content marketing is so much more than just writing articles – video packs more of a punch. Learn to utilize video to engage your customers and be heard.

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10 Reasons Email Marketing Is a Must for Small Businesses
By Skye Schooley | February 18, 2022

Here's why you can't afford to ignore email as a promotional tool.

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The Best List Broker Services of 2022
By Kiely Kuligowski | February 16, 2022

This guide includes advice on how to choose a list broker service, as well as reviews of our choices for the best list brokers of 2022.

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What Is Customer Analytics?
By Nicole Fallon | February 16, 2022

Customer insights can drastically improve your business. Learn how to implement a customer analytics strategy.

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How to Write a Welcome Email
By Rachelle Gordon | February 16, 2022

First impressions matter, especially in email marketing. In this guide, discover how to craft an impressive and engaging welcome email.

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What Is Workflow Automation?
By Julie Thompson | February 16, 2022

It's time to decrease manual business tasks and invest in workflow automation. Instantly reduce human error and increase efficiency.

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10 Reasons Why Small Businesses Should Use Affiliate Marketing
By Adam Enfroy | February 16, 2022

Launching an affiliate marketing program isn't as daunting or costly as you might think. Here's why you should use affiliate marketing.

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Text Message Laws Every Business Needs to Follow
By Jordan Beier | February 15, 2022

There are a number of text message marketing laws that your business should be following when trying to reach its target audience.

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What Is Opt-in Email Marketing?
By Jennifer Post | February 15, 2022

Opt-in email marketing benefits both buyers and sellers, offering the potential for a seamless sales relationship.

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Why You Should Ditch No-Reply Emails
By Rachelle Gordon | February 15, 2022

Digital marketing is a crucial tool for conversion, but no-reply emails hurt your messages. Find out why no-reply messages are problematic and learn alternatives in this guide.

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5 Things to Consider for an International Digital Marketing Strategy
By Sean Hopwood | February 15, 2022

Follow these steps to market your business to an international audience.

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7 Ways to Use Text Messaging for Customer Service
By David Gargaro | February 15, 2022

This guide explains how to use SMS messaging for customer service. Text message marketing services sometimes offer this feature as well.

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15 Successful Text Message Marketing Examples
By Shannon Flynn | February 15, 2022

Streamline, organize and optimize your next SMS marketing campaign.

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How to Keep Customers on Your Site and Boost Sales
By Chris Christoff | February 15, 2022

You don't have to spend a lot of money to keep customers engaged on your website.

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Everything You Need to Know About Email Marketing
By Sean Peek | February 15, 2022

Learn how to set marketing goals and achieve them through a targeted email marketing campaign.

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How to Improve Word-of-Mouth Marketing for Your Small Business
By Chris Christoff | February 15, 2022

Nearly 72% of consumers use this method to learn about new products and services.

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Marketing to College Students
By Max Freedman | February 15, 2022

Find future customers when you get schooled on student trends and targets.

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How to Boost Your Email Lead List Through Social Media
By Sean Peek | February 15, 2022

Build a lean, more effective email lead list by marketing through social media.

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15 Ways to Build a Quality Email List
By Kiely Kuligowski | February 15, 2022

The right subscriber list is the foundation of an effective email marketing campaign. Learn how to build a list of quality subscribers and make your email communications more powerful.

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How to Rebrand Your Business
By Stella Morrison | February 15, 2022

Follow these five tips to make sure your rebranding is a success.

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20 Facebook Tools for Marketing Optimization
By Max Freedman | February 15, 2022

These 20 Facebook tools can help you use the social media platform more effectively for your business.

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What Are Email Open Rates?
By Jennifer Post | February 15, 2022

Email open rates are a critical metric to track, as they tell you a lot about the success of your marketing campaigns.