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Advertising on Instagram could be a great way to attract new audience members with striking visuals. But is it right for your business?

When setting goals, if we choose SMART goals, they are specific, measurable, attainable, relevant and time based.

A break-even analysis is an essential element of financial planning. Here's how to apply it to your business.

Digital nomads share their routines, tools and productivity hacks they use to get things done and stay motivated when traveling.

Camaraderie with peers—not money—is the No. 1 reason employees will go the extra mile at work. Here’s how to get the best from your team.

Jargon causes a problem when you are talking to someone who doesn't understand it, or, worse, misuses it.

Mishandling or mistakenly verifying data can have serious consequences for the business and for the consumers.

Poor relationships in the workplace can be detrimental to the health of your business.

In Celebration of Photoshop World Conference & Expo 2015

Advertising agencies are increasing their spending on sponsored content from viral social media mavens, but how much do these stars make?

Just because a customer is paying doesn't mean they're good for your business. Watch for these signs.

What can you accomplish with a second monitor that you can’t with only one?

A business can face declining sales for several reasons. Here's what one company did to turn things around.

Are you looking for a tried-and-tested online marketing strategy that can explode your sales? Product reviews can help you just that.

Boost awareness, drive sales and increase conversions with Pinterest ad options.

Creating new revenue sources or expanding it from existing avenues can seem like a monumental task, but it doesn't have to be.

These software options cover your customer service base.

The Truth Is, Your Customer Craves Both

Maximize your Facebook marketing and advertising with these tactics and tips.

Email marketing is a key part of a good digital marketing mix, but the person in charge of this direct channel is often overlooked.

Finding good help can be hard these days, especially in the development and engineering world.

Content marketing is so much more than just writing articles – video packs more of a punch. Learn to utilize video to engage your customers and be heard.

Creating a Better Work Environment to See More Revenue

A-players are the go-getters, but B-players make up 60%-70% of an organization.

Yes, but Tooting Your Own Horn is an Art Form

From recruiting and termination to payroll and perks, the human resources department drives business. Learn how HR benefits your company.

You already have a cell phone to make calls; you don't need another phone for business. You need a business number to work on your phone.

Four important measures of performance in the office and components of company culture that you need to be tracking.

These Attractive Dashboards Give a Reader-Friendly Overview of Your Company's Objective

Crowdsourcing can be a great way to provide valuable and relevant content to your audience. Read these four strategies for content crowdsourcing.

Companies like Warby Parker are changing the game.

Dress Codes Do Not Dictate Skill in 2015

Consumers are plagued with oversaturation of visual content. By adapting your marketing strategy to include scent, you can improve your ROI.

Don't think yoga is important in business? The benefits of yoga can increase productivity.

Retail shops need to act fast. Ecommerce is on the rise, while brick and mortar shops around the country are closing their doors.

Adoption of new digital technologies has been a catalyst for business success stories. Spotting trends is key for survival—innovate or die.

Are you a direct sales consultant struggling to get your business off the ground? These tips can help.

ERP software can help your business better communicate goals, objectives and strategies. But what else can it do, and which to choose?

Don’t get caught up in in data and analysis. Focus instead on the big picture, and then match your B2B marketing tactics to your strategy.

The job search is a game, and everyone approaches it with a different strategy, and gender can impact the search in ways you don't realize.

Workplaces are full of givers, takers, and matchers. What are the pros and cons of various leadership styles?

When creating a brand video, the first thing you're probably going to ask is, "How much is it going to cost?" We break it down here.

Businesses have relied on sweepstakes or contests to attract customers, build traffic, and increase brand awareness for decades.

There's no disputing that tech jobs are where the money is, but what can you do without a proper college degree? Try one of these eight jobs.

Monitoring your social media accounts gives you insight into what your customers are discussing, thus helping you to meet their needs and boosting satisfaction.

Follow these 10 tips to prevent employee burnout from impacting your staff.

How to keep your website visitors happy and coming back for more.

Improve your site revenue by upselling and cross-selling like a pro. Here are quick and easy tips to help you boost your sales.

Whether you’re starting an E-commerce yourself or going through a development team, we've laid out some of the most important steps for you.

There are a couple methods of analysis you can use to determine the financial health of your business. But which is best?