business.com receives compensation from some of the companies listed on this page. Advertising Disclosure

Home

All Content

Latest: Advice, Tips and Resources

Article
Is Advertising on Instagram Worth It?
By Sammi Caramela | February 15, 2022

Advertising on Instagram could be a great way to attract new audience members with striking visuals. But is it right for your business?

Article
5 Tips for Setting Smart Goals in Your Business Plan
By Elaine Slatter | August 26, 2015

When setting goals, if we choose SMART goals, they are specific, measurable, attainable, relevant and time based.

Article
In Pursuit of Profit: Applications and Uses of Break-Even Analysis
By Simone Johnson | June 05, 2020

A break-even analysis is an essential element of financial planning. Here's how to apply it to your business.

Article
How to Get Things Done Anywhere: Top Productivity Hacks From Digital Nomads
By Tomas Laurinavicius | August 21, 2015

Digital nomads share their routines, tools and productivity hacks they use to get things done and stay motivated when traveling.

Article
C'mon Get Happy: Building an Employee-Centric Environment to Boost Morale and Productivity
By Amy Blackburn | August 19, 2015

Camaraderie with peers—not money—is the No. 1 reason employees will go the extra mile at work. Here’s how to get the best from your team.

Article
Cut the Code: Why Speaking In Technical Jargon Is Not Making You Look Smarter
By business.com editorial staff | June 26, 2020

Jargon causes a problem when you are talking to someone who doesn't understand it, or, worse, misuses it.

Article
Buyers and Sellers, Beware: Data Dangers of Ecommerce
By Geoffrey Grow | August 14, 2015

Mishandling or mistakenly verifying data can have serious consequences for the business and for the consumers.

Article
How to Improve Relations Between Your Managers and Employees
By Sammi Caramela | February 15, 2022

Poor relationships in the workplace can be detrimental to the health of your business.

Article
Photoshop Reigns Supreme: How the Software Has Maintained Market Dominance
By business.com editorial staff | August 11, 2015

In Celebration of Photoshop World Conference & Expo 2015

Article
Social Media Stars: How Much Do They Really Make?
By business.com editorial staff | May 25, 2020

Advertising agencies are increasing their spending on sponsored content from viral social media mavens, but how much do these stars make?

Article
6 Signs A Customer Is Not Worth It
By Niraj Ranjan | July 31, 2015

Just because a customer is paying doesn't mean they're good for your business. Watch for these signs.

Article
Increasing Productivity: How Dual Monitors Can Save You Time and Money
By Evonne Roman | July 30, 2015

What can you accomplish with a second monitor that you can’t with only one?

Article
Back to Black: How to Combat a Decline in Sales
By Jennifer Post | February 02, 2022

A business can face declining sales for several reasons. Here's what one company did to turn things around.

Article
77% of People Read Online Reviews Before Buying: Are They Finding You?
By Jimmy Rodela | October 15, 2021

Are you looking for a tried-and-tested online marketing strategy that can explode your sales? Product reviews can help you just that.

Article
Pin It to Win It: The Do's and Don'ts of Advertising on Pinterest
By Jennifer Dublino | March 03, 2022

Boost awareness, drive sales and increase conversions with Pinterest ad options.

Article
Opening the Flood Gates: The Steps to Expanding Your Revenue Sources
By Ann Smarty | July 22, 2015

Creating new revenue sources or expanding it from existing avenues can seem like a monumental task, but it doesn't have to be.

Article
Game-Changing Software Solutions to Power Your Startup
By Scott Gerber | July 20, 2015

These software options cover your customer service base.

Article
Retail or E-tail? Buying Online Vs. Buying in Person
By Kristen Gramigna | July 20, 2015

The Truth Is, Your Customer Craves Both

Article
Best Facebook Marketing Strategies: The Latest Tips
By Jennifer Dublino | March 21, 2022

Maximize your Facebook marketing and advertising with these tactics and tips.

Article
Interview Questions to Ask an Email Marketing Manager
By business.com editorial staff | April 16, 2020

Email marketing is a key part of a good digital marketing mix, but the person in charge of this direct channel is often overlooked.

Article
The Best Freelancer Websites for Finding Developers
By Dan Steiner | December 02, 2020

Finding good help can be hard these days, especially in the development and engineering world.

Article
Using Video Content: How to Reach, Interest and Engage Customers
By Jennifer Dublino | March 03, 2022

Content marketing is so much more than just writing articles – video packs more of a punch. Learn to utilize video to engage your customers and be heard.

Article
How a Good Work Atmosphere Leads to More Success
By Jeffrey Fermin | July 13, 2015

Creating a Better Work Environment to See More Revenue

Article
Who's on Your Bench? Why You Should Focus on the B-Team
By Jennifer Post | February 04, 2022

A-players are the go-getters, but B-players make up 60%-70% of an organization.

Article
Do Awards Really Do Anything for Your Company?
By business.com editorial staff | July 01, 2015

Yes, but Tooting Your Own Horn is an Art Form

Article
It's Not All Paperwork: How Does HR Really Spend Their Time?
By Skye Schooley | March 21, 2022

From recruiting and termination to payroll and perks, the human resources department drives business. Learn how HR benefits your company.

Article
Need a Business Phone Number, but Not a Business Phone?
By Max Freedman | July 16, 2021

You already have a cell phone to make calls; you don't need another phone for business. You need a business number to work on your phone.

Article
Company Culture Metrics: What You Need to Be Tracking and Why
By Sarah Landrum | June 24, 2015

Four important measures of performance in the office and components of company culture that you need to be tracking.

Article
14 Tools to Track Key Performance Indicators for Your Business
By Scott Gerber | June 23, 2015

These Attractive Dashboards Give a Reader-Friendly Overview of Your Company's Objective

Article
The More the Merrier: Using Crowdsourcing for Your Content Marketing Efforts
By Skye Schooley | February 10, 2022

Crowdsourcing can be a great way to provide valuable and relevant content to your audience. Read these four strategies for content crowdsourcing.

Article
Is Wholesale Over? The Death of the Middleman
By business.com editorial staff | June 10, 2020

Companies like Warby Parker are changing the game.

Article
Why It's Time To Change Your Company's Dress Code
By Suzanne Lucas | June 22, 2015

Dress Codes Do Not Dictate Skill in 2015

Article
Get a Whiff of This: Research Proves Marketing With Scent Increases Sales
By business.com editorial staff | June 01, 2020

Consumers are plagued with oversaturation of visual content. By adapting your marketing strategy to include scent, you can improve your ROI.

Article
6 Ways Yoga Can Improve Productivity at Work
By Melissa Thompson | January 31, 2022

Don't think yoga is important in business? The benefits of yoga can increase productivity.

Article
From Mall Madness to Sadness: Why Shopping Centers Will Soon Be Obsolete
By Sudeep Banerjee | June 03, 2015

Retail shops need to act fast. Ecommerce is on the rise, while brick and mortar shops around the country are closing their doors.

Article
Digital Disrupt: What We Can All Learn From the Netflix Model
By business.com editorial staff | June 03, 2015

Adoption of new digital technologies has been a catalyst for business success stories. Spotting trends is key for survival—innovate or die.

Article
How to Make Your Direct Sales Business Explode in No Time
By Lucinda Watrous | June 02, 2015

Are you a direct sales consultant struggling to get your business off the ground? These tips can help.

Article
What Is ERP Software & How Can It Increase Efficiency?
By Seth Rand | May 28, 2015

ERP software can help your business better communicate goals, objectives and strategies. But what else can it do, and which to choose?

Article
B2B Marketing: Focus on the Big Picture
By Tony Uphoff | May 27, 2015

Don’t get caught up in in data and analysis. Focus instead on the big picture, and then match your B2B marketing tactics to your strategy.

Article
The Hidden Ways Gender Bias Can Sabotage Recruitment
By Robyn Melhuish | May 27, 2015

The job search is a game, and everyone approaches it with a different strategy, and gender can impact the search in ways you don't realize.

Article
The Influence of Leadership Styles: How Givers and Takers Match Up
By business.com editorial staff | April 08, 2020

Workplaces are full of givers, takers, and matchers. What are the pros and cons of various leadership styles?

Article
Brand Videos: How Much Do They Really Cost?
By Matt Byrom | February 14, 2022

When creating a brand video, the first thing you're probably going to ask is, "How much is it going to cost?" We break it down here.

Article
Not Just a Game: Legal Considerations for Social Media Contests and Sweepstakes
By Daliah Saper | May 21, 2015

Businesses have relied on sweepstakes or contests to attract customers, build traffic, and increase brand awareness for decades.

Article
8 Tech Jobs You Can Get Without a Degree
By Sean Peek | February 14, 2022

There's no disputing that tech jobs are where the money is, but what can you do without a proper college degree? Try one of these eight jobs.

Article
The Importance of Social Media Monitoring for Customer Experience
By Max Freedman | February 15, 2022

Monitoring your social media accounts gives you insight into what your customers are discussing, thus helping you to meet their needs and boosting satisfaction.

Article
10 Ways to Prevent Employee Burnout
By Skye Schooley | March 04, 2022

Follow these 10 tips to prevent employee burnout from impacting your staff.

Article
Shopper's Delight: The Fundamental Guidelines for E-Commerce Design
By Jerry Low | December 22, 2021

How to keep your website visitors happy and coming back for more.

Article
Super Sales Strategies: Quick Tips for Upselling and Cross-Selling
By business.com editorial staff | April 09, 2020

Improve your site revenue by upselling and cross-selling like a pro. Here are quick and easy tips to help you boost your sales.

Article
The Essential Checklist: Must Do's When Starting an E-commerce Website
By Seth Rand | May 08, 2015

Whether you’re starting an E-commerce yourself or going through a development team, we've laid out some of the most important steps for you.

Article
Which Is Better: Cash- or Accrual-Based Business Accounting?
By Sean Peek | February 06, 2020

There are a couple methods of analysis you can use to determine the financial health of your business. But which is best?